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Existing Media Promotion
 

Don’t miss out on an opportunity to promote your ATM access

Is your institution already promoting your checking accounts in newspaper, magazine, billboard, TV, or other media outlets? If you aren’t using this opportunity to promote your surcharge-free network, you’re missing out!

Take advantage of your existing marketing campaigns by maximizing your ATM network exposure. One way you can do this is by creating a standard to include info about your ATM network wherever you talk about your checking accounts.

For example (media advertisement):

Experience true convenience with “Example Institution” Totally FREE CHECKING. Choose direct deposit and receive a FREE GIFT of $100!

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{Advertisement Information & promotional details}

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Example Institution” Free CheckingAccounts include access to 32,000 Allpoint ATMs Nationwide, just look for the symbol. Visit our website to find an ATM near you!

Including this bit of information in your advertisements will help to make your product more attractive to cardholders. Convenient access to cash is one of the top factors in where people decide to open their account.

For any questions, please contact Tim Tucker at ttucker@allpointnetwork.com